Request For Proposal Tool
If you're wondering how to write a Request For Proposal
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Whether it's the ABC's of media training, finding out how the media works, or
who reads what paper, these videos
will give you some insight.
and fun tools for PR
If you're a PR professional, you might want to set this page as your home
page or add it into your favourites. It offers some online tools that
are useful when you're working on a press release, a headline, a feature or
other creative tasks in public relations.
have categorised some PR books for various levels and different needs. From
basics to ethics, media relations and crisis management.
for PR people
Words of wisdom, idioms and famous phrases from renown figures in PR,
advertising, business, politics, literature, showbiz and the media.
Release Newswires - A Circulation Without A Readership?
This research report investigates the value of press release
newswires and the PR profession's opinion on what defines valuable editorial
Angles, Opinions And Interpretations - How Much Is Truth And Lies In The
This report presents the case for honesty in public relations,
and investigates how truthful PR professionals feel themselves - and their own
industry - to be.
- Honest Communication on Business Benefits
This research report argues that communicating the business
benefit of CSR programmes engenders credibility amongst stakeholders.
vs. Offline Media Coverage Survey
research report suggests that some PR professionals seem to neglect the
importance of online media.
The Issues Management Process & Effective Media Relations:
A Drive For Positive Publicity
organisations are communicating with the media on their industry’s most
sensitive issues, they are often doing so without appropriate planning. This
research report analyses the use of issues management in effective media
The Management of Creativity in the Public Relations Process
This research report analyses the management of creativity in the public relations industry and recommends ways in which creativity may be better managed within the PR industry.
Incorporating the Internet into Public Relations Programmes
(This research report was written in 2001. It is intended for people
with a good understanding of public relations theory.)